Date: March 18, 2025
Araku Coffee Now in Parliament & AP Assembly
Chandrababu Naidu’s Vision for Araku Coffee
Chief Minister N. Chandrababu Naidu has been a strong advocate for tribal welfare and economic empowerment. One of his key initiatives is the promotion of Araku Coffee, a premium coffee variety cultivated by tribal farmers in Araku Valley, Andhra Pradesh.
To boost its brand value and market reach, Chandrababu Naidu has proposed the establishment of over 100 premium Araku Coffee outlets across India. This initiative aims to bring global recognition to the indigenous coffee and uplift tribal communities economically.
Araku Coffee Arrives in Parliament
In a major milestone, Coffee has now made its way to the Indian Parliament. With the approval of Lok Sabha Speaker Om Birla, an exclusive Coffee outlet was set up in Parliament, allowing MPs and visitors to experience its rich flavor.
MPs received sample packets of the renowned Coffee.
The initiative is expected to increase nationwide demand for this indigenous coffee.
This marks a significant step in promoting tribal products on a national platform.
Araku Coffee Stall Inaugurated in Andhra Pradesh Assembly
Following its success in Parliament, the Andhra Pradesh Assembly has also embraced the Araku Coffee movement. A dedicated coffee stall was inaugurated today by:
- CM Chandrababu Naidu
- Assembly Speaker Ayyannapatrudu
- Deputy CM Pawan Kalyan
- Deputy Speaker Raghurama Krishnam Raju
This strategic move will ensure that MLAs, ministers, and visitors at the AP Assembly get to experience the premium taste of Araku Coffee.
Why Coffee is Special?
Coffee is not just any regular coffee—it holds a Geographical Indication (GI) tag, highlighting its unique quality and regional significance.
Grown in the lush Araku Valley by tribal farmers.
Known for its rich aroma, smooth texture, and premium quality.
Recognized internationally for its distinct flavor.
Holds immense economic potential for tribal communities.
With Chandrababu Naidu’s active promotion, this indigenous coffee set to become a national and global brand, benefiting tribal farmers and the state’s economy.
Conclusion
Chandrababu Naidu’s vision for Coffee is transforming it from a regional specialty to a nationally recognized brand.
Establishing outlets in Parliament and the Andhra Pradesh Assembly is a game-changer.
This initiative will boost market demand and create economic opportunities for tribal farmers.
The 100-outlet expansion plan will further cement Coffee’s position in the premium coffee market.
With strategic government backing, Coffee is on its way to becoming a symbol of India’s rich coffee heritage and tribal empowerment.